Louis Clarke – Regional Sales Manager (Southern Region)
Louis supports the Southern region's sales team, ensuring they have the tools, knowledge, and strategy needed to provide top-tier solutions to customers. Starting with a mechanical engineering course in a technology college, he initially explored hairdressing in his family business before finding his spark for engineering while repairing drives and PLCs at Rockwell Automation.

Routeco Journey:
Joined in 2018 as an internal technical specialist – the first line of support for customers. With no sales background, he joined Routeco's sales development programme, spending six months shadowing account managers and product specialists on customer visits, before being promoted to account manager, then senior account manager, then proactive sales manager (moving lower-spending customers to higher-spending ones), and now his current role. Routeco also supported him through a college course to earn a Diploma in Electrical Engineering.
He describes himself as competitive, aiming to make his region the best in the business while empowering his team to share improvement ideas. As a leader, Louis has embraced mentoring and coaching his team members to gain confidence and step into roles they never thought possible.






